Why copywriting?

Because it's good for business

Copywriting is a promotional tool, it tells a story, gets you to believe in a brand, buy a product or click through to a site. In today’s wide internet world, good content, i.e. good copywriting is what gives businesses a competitive edge and creates brand recognition.
Copywriting is everywhere and in places you are probably not even aware. In today’s market, a professional copywriter will have a keen understanding of search engine optimization or SEO. SEO copywriters use keywords or frequently used search terms within the written copy to aid in the promotion of a site’s ranking on search engines, such as Google, making it more likely for a user to click on the link and visit the website. This is important for a brand or business to be seen. It is an integral part of brand building and recognition.

So, ‘Why Copywriting?’ Because it is good for business.

This is what I love to do.

Expertise

Content Strategy

Lead teams as a project manager in building beautiful UI websites. Within this and apart, I plan, create, deliver, and manage content that includes the words on the page, images, and multimedia to stay on brand.

Copywriting

The go-to writer when you want your site to gain traffic, build an audience and establish authority. My copy is not only creative but is strategic. I craft compelling content that engages, attracts, and converts.

Brand Building

Build brands via words and images. The text and visuals you use between you and your audience needs to have a clear strategy and your copy needs to embody your brand strategy.

Storytelling

Storytelling is the foundation of good copywriting. A good story, your story, evokes passion, creates human connections and builds interest in you or your brand. Tell a good story and they will come.

Just my type.

Words I live by

Product Descriptions

Rich, engaging text that leaps off the page.

Content

SEO content writing that brings clients to your site.

Research

Good content needs research. Give your voice authority.

Voice

Every company is unique. Your voice should be heard.

Selected Works

  • All
  • Branding
  • Copywriting
  • Graphic
  • Philanthropy
  • Printing
  • Research
  • Video
  • Writing

What They Say

Creative stories and other musings.

The Notebook

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 The Pilgrimage to See Jesus in Pancakes Here we go again, only this time we aren’t pulling a runner in the middle of the night from someone’s house, no, ...

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The Serpent and the Psyche

This is the story as told by the serpent of the garden. A serpent whose skin sheds and begins anew and who can swallow its tail creating the infinite ...

Read MoreJanuary 16, 2017
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